Covid delivered a crushing blow to hot and cold dispensed. In fact, some observers openly wondered whether shoppers would ever return to this high-traffic destination. One of the c-store industry’s pre-eminent experts, MSA Senior Vice President Don Burke, delves into how the pandemic continues to influence consumer behavior and preferences, from work-style changes (hybrid, back in office f-t) to lifestyle changes (rise in weight-loss, healthier/cleaner ingredients). 

Fountain, frozen and coffee bars have erupted with exciting new dispensed concepts, but have customers changed how they engage with dispensed beverages? Robert Byrne will probe consumer attitudes and behaviors by region. He will shed light on how c-store customers are evolving across different parts of the U.S., and what retailers should consider to stay competitive as consumers adapt to the new dispensed landscape.